Hello, Agent! This message is to you from the CEO…


"Why is it so hard to make it as an insurance agent? That’s a good question that sometimes has more than one answer. The truth is, it’s not difficult to be successful. As in any career it takes hard work and dedication. More times than not, an insurance agent will regard his or her career as a part time job."

William C. Reed • CEO of Life Plus, LLC.


About Us

Life Plus / Life Financial Group have over 50 years of experience in the insurance industry. We have personally trained hundreds of agents across the U.S. on how to become successful in an industry that has seen many fail. As multi-million dollar producers we know what it takes to succeed in a competitive market.

Why We're Different

We offer non-captive and captive agent contracts. Our captive agents are allowed to participate in the life plus lead program. We only have a few captive agent positions available in most states. By limiting captive positions, we guarantee our agents always have fresh leads. (Captive agent contract has minimum production requirements).

The Good News

Life Plus is for real. Our agents succeed because we offer great contracts and an unbelievable lead program that is second to none. Our support team is committed to helping our agents succeed.